CRM STRATEGIST【外資系大手広告代理店】

事業内容

【世界各国で活動を続ける外資系広告代理店】
設立以来、国内外のクライアントのブランド構築をお手伝いしてきました。
戦略からクリエイティブ、メディア、ショッパーマーケティングを含む効果的なintegrated marketing solution開発・実施をすべてをグループ内で完結できるなど、広さと深さを備えたマーケティングソリューションを提供しています。

勤務地

東京都港区

職務内容

Logically understand the marketing issues of our clients company, collect and accumulate various information about the customer's behavior, customers, and consumers, analyze it to guide customer insights, and based on those insights, the optimal strategy And propose and implement specific tactics
As a member of the planning team you will need to work closely with client brand teams and agency networks to deliver best in class strategic thinking, insights and strategies that brings the digital space to life in the Japanese market (and potential international markets)

1. Assumed clients: Major Automotive and Manufacturing companies
2 Skills: English ability at a level that allows client service in English

• CRM / digital planning and strategic excellence
• Data & insight discovery (with client and agency tools)
• Provide meaning to complex client challenges
• Support development of creative briefs and collaborate with creative team
• Provide examples to client and creative that inspire
• Collaborate with other planners (media, comms, activation), account and creative members
• Be knowledgeable about their client’s consumers/shoppers, and where and how advertising communications & experiences contribute to their success
• Collaborate & leverage with the agency Director of Insights

給与

年収 550万円〜 700万円

雇用形態

正社員

応募条件

• 4 years of business experience at an advertising agency (general or online), marketing company, or business company (B2B, consumer products and services)
• 4 years of experience in planning and planning marketing strategies (mainly CRM and direct marketing)
• 4 years of practical and operational experience in marketing communications such as Web, DM production, promotion, media, CRM, etc.
• Ability to visualize and evaluate client issues and propose actionable improvement measures based on insights
• Oral / written / interpersonal communication skills (in English as well as Japanese)

英語力

中級（ビジネス経験）

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