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案件番号:JOB169535 / 036

Staff, Social Marketing Moments

事業内容

日系大手自動車メーカー

勤務地

神奈川県

職務内容

<Main Tasks>
・Social marketing strategy
-Define and deploy the brands social marketing strategy in order to stand-out and engage with our target audience as a leading premium auto challenger brand
-Establish and optimise social media profiles for all key platforms and identify technologies, digital marketing trends, and partners to expand our presence in digital and social media platforms
-Deploy a social marketing playbook and guidelines to Regions to guide their social marketing initiatives
-Define and deploy a social media influencer strategy to internal and Region teams
・Social content - planning
-Develop a clear and coordinated content calendar for social content delivery across platforms (Facebook, Instagram, Twitter, YouTube as well as China social channels and Linked-In), covering key Global and Region initiatives
・Social content – always-on
‐Lead the delivery of agile, cost-effective, impactful always-on social content and campaigns to deliver brand messages
‐Manage the I-Shop content factory process (from briefing and creative validation to production and distribution) to deliver regular monthly content for regional adoption
‐Develop social campaign series on key brand themes (eg Design Decoded, Electrification, Concept Cars) to build the positive brand perception
‐Manage the planning, production and distribution of motorsport social content
・Best practices and cross-working
‐Act as a centre of excellence for social marketing and promote best practice sharing
‐Work closely with Brand, Marketing (Region Coordination, Content, Experiential…), PR, Motorsport, HR teams – as well as Region contacts – to optimise social marketing initiatives
‐Manage agency partners (eg creative, social and media agencies, photographers, etc) for effective briefing, production and delivery of social marketing initiatives
・Measurement
‐Measure and track performance of social initiatives delivered and apply learnings to optimise future productions

給与

年収 600万円 〜 800万円

雇用形態

正社員

応募条件

<Skills and Experience Required (MUST)>
・3-5 years of relevant experience in:
Social Marketing (demonstrate success in delivering social content and campaigns)
Automotive Marketing
・Collaborative spirit and track record in cross-functional working and working with agency partners
・Strong communication skills
・English language fluency

<Selection process>
・English resume required
・Interview in English

Experience of the car industry : Required
TOEIC : 730

<Skills and Experience Requested (WANT)>
・Experience working in region or market structure within large global organisation

TOEIC : 850

英語力

中級(ビジネス経験)

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案件タイトル

Staff, Social Marketing Moments

案件番号

JOB169535 / 036

勤務地

神奈川県

案件URL

https://www.aegis-japan.co.jp/job/170117/

無料転職相談